Design and con­tent manage­ment for the web­site of Ger­man pho­to­grapher and artist Oli­ver Mark using Word­Press, various Plug­ins and self-writ­ten code, most­ly to cus­to­mi­ze the front-end appearance.

SEO

Search engi­ne opti­mi­sa­ti­on (SEO) mea­su­res include, among others: Crea­ti­on of addi­tio­nal artic­les in for­eign-lan­guage Wiki­pe­di­as, gene­ra­ting traf­fic and an audi­ence through Back­links on social media plat­forms such as Pin­te­rest, Behan­ce or Insta­gram, and via releasing sel­ec­ted pho­to­graphs under Crea­ti­ve Com­mons licen­ses on Wiki­me­dia Com­mons and Flickr. On-page SEO methods include adding num­e­rous alt attri­bu­tes, meta descrip­ti­ons and Sche­ma mark­up using focus key­words deter­mi­ned with the help of Goog­le Ana­ly­tics.